Ansell becomes official partner of the World Touring Car Championship
- HyFlex® is the Official Glove Partner of the WTCC and will be worn by race event mechanics and circuit staff -
16 February, Redbank – Melbourne – Brussels – Ansell, the global leader in protection solutions, today announced that it has become an official partner to the World Touring Car Championship (WTCC). All WTCC mechanic teams and race circuit staff will wear HyFlex® precision, performance and mechanical protection gloves throughout the season. In addition, Ansell’s HyFlex® brand will appear on the windshields of all of 25 WTCC racing cars during the 12 races of the 2012 season.
Peter Dobbelsteijn, Senior Vice President and Regional Director, Ansell EMEA said: “This is an excellent partnership for Ansell and will bring increased visibility for the HyFlex® brand within the WTCC and the wider automotive industry. HyFlex® gloves provide the important protection and precision capability that technical professionals in the automotive industry require to ensure they can confidently handle small and complex car parts without compromise. Together with Eurosport, WTCC will help us build and reinforce awareness of HyFlex® among automotive audiences globally.”
“It is a great endorsement for the FIA WTCC that Ansell has chosen this world championship for its involvement in motor racing”, said Olivier Fisch, Managing Director of Eurosport Events, promoter of the FIA WTCC.
The automotive industry is the largest market for Ansell in the EMEA region and HyFlex® is the best-selling glove brand in the market. Ansell has over 15 years of experience in developing dedicated HyFlex® protection solutions for workers in the automotive industry. HyFlex® gloves are ergonomically designed to provide an ideal balance of comfort, protection and dexterity in jobs that require precision handling of small parts. They are ideally suited for use in the highly pressurized and extremely technical WTCC race day pit lane environment.
Ansell customers and partners will be given the opportunity to experience the exhilarating speed and excitement of WTCC in a special fully branded HyFlex® VIP racing car at a number of hospitality events at select WTCC European races.
In addition to 750000 race-day spectators, the FIA WTCC, promoted by Eurosport Events also attracts 459 million TV viewers during 1237 hours of TV programming throughout the season. . Further information at:
About Ansell Ansell is a world leader in providing superior health and safety protection solutions that enhance human well being. With operations in North America, Latin America, EMEA and Asia, Ansell employs more than 10,000 people worldwide and holds leading positions in the industrial and medical gloves market, as well as in the sexual health and well being category worldwide. Ansell operates in four main business segments: Medical Solutions, Industrial Solutions, Specialty Markets, and Sexual Wellness. Information on Ansell and its products can be found at www.ansell.com
About Eurosport Events Eurosport Events is the Eurosport’s group expert division in the management and promotion of international sporting events. The Eurosport Group is Europe's leading sports entertainment group. Eurosport, the n°1 pan-European TV channel, broadcasts in 20 languages and reaches 125 million homes across 59 countries. Eurosport HD is the high definition simulcast of Eurosport. Eurosport 2 broadcasts to 52 million households in 18 languages across 47 countries. Eurosport 2 HD was launched in August 2009. Eurosport Asia-Pacific reaches 17 countries in the region and launched HD channel in September 2011. Eurosportnews is the sports news channel transmitted worldwide. Eurosport.com, Europe's n°1 online sports destination, has over 15 million unique users per month (comScore) across an international network of sports websites in 11 languages, including Yahoo! co-branded sites in Germany, Spain, Italy and the UK. Eurosport Player, Eurosport's web TV service, provides LIVE and on-demand sports to fans' PCs in 59 countries and the Player mobile application is available in 10 countries